We recognise the term coach when it comes to any sport and have seen many a top athlete acknowledge they would never have been able to achieve their Gold Medal without the help and support of their coach. Yet, outside of sport a little less common. The two are intrinsically … [Read more...] about Why do I need a Business Coach?
GREAT Question. Let me briefly explain: I believe EVERY great business starts with a story, MacDonald’s, Apple, Tesla they all have a great story, so here's the shortened version of ours... Let’s assume your goal in life was to have trekked to the North Pole! (I know, that’s rather … [Read more...] about What is My TrueNORTH?
With social media awash with people turning to coaching, your right to ask: Well, who are you? After all, it’s not like I'm either a world leader, or a politician or pop star! I'm Jay Allen. From leaving school I studied Psychology and Sociology with a particular interest in communication … [Read more...] about Who are you?